Website Traffic Is Down. Here’s Why Your CEO Might Be Worrying About the Wrong Number
Marketing may be influencing more decisions than ever before, while many of the tools we have traditionally used to measure that influence are becoming less reliable. The way people make decisions has changed. How we measure the influence of marketing needs to change with it.
Marketing may be influencing more decisions than ever before, while many of the tools we have traditionally used to measure that influence are becoming less reliable. The way people make decisions has changed. How we measure the influence of marketing needs to change with it. This story matters for Business & Startups readers tracking talent. Reported by entrepreneur.com. Read the full original at the source link below.
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